Branding & Copywriting
The driven brothers who own Forward needed copy that promised clients a progressive and powerful launch into the world of virtual assistants (as well as the mobile workforce), all while highlighting the work ethic and determination that their company and family is built upon.
I came into the Forward project after the logo, color pallette, and website design had been determined, but worked closely with the clients in crafting a tagline and identifying a voice for the brand. After a voice was established, I tackled the website’s copy and helped edit and compose content for a potential client presentation.